As a co-owner of Personal Best (PB) Sheldon’s clientele has extended to four continents. Sheldon is an NCCP certified coach in several different sports and also a certified Stress and Wellness Consultant (Canadian Institute of Stress & Hans Selye Foundation). This year (2024) is Sheldon's 38th year as a sport coach.  He is one of only two in Ontario and one of very few in Canada Certified as a High Performance Sport Scientist Leader within the Canadian Olympic and Paralympic Sport Institute Network.  As a Sport Scientist, his experience includes working with athletes who have competed at world championships, the Commonwealth Games, the Pan-American games, and the Olympics (summer and winter) from over two dozen different national team programs.

He is a co-founder of the Certified Professional Trainers Network (CPTN), the founder and was the inaugural President of the Canadian Strength and Conditioning Association (CSCA), a published author, and award winning international conference presenter. He has twice hosted his own radio show segment, has taught high performance coaches at two different colleges and through the National Coaching Certification Program (NCCP). Additionally, over the past 24 years Sheldon has worked with the Canadian Sport Institute Ontario (formerly the Canadian Sport Centre) in the capacities of Lead S&C, Lead Sport Science, Manager Performance Services, Director Sport Science and Sport Medicine, Director Performance Services, is currently a Senior Advisor and a highly sought mentor for practitioners in our country. 

Above all, Sheldon enjoys spending time with his wife, kids and their dog Skip.

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